Its the little details that count, right? Would you notice if your date shaved her head? Lost a leg? Two legs? Got her face tattooed? Before you mentally high five yourself the new face of Lynx (Axe) Rise shower gel has a series of more subtle challenges for you.  Sexy Jessica Jane Clement has been bagged by Lynx to urge us all to focus on the little details - like birthdays, her new hair color or the love of vegetarianism lie you told her in the club last night. Jessica is best known for her on screen deception skills in the Real Hustle.

The ever so smart folks over at Lynx (AXE in the U.S.) have released a new deodorant called Twist. Not just any old fragrance either. Twist magically incorporates two fragrances. By sprinkling fairy dust on their creation during manufacturing, the fragrance changes as time goes on. What starts off as a crisp citrusy fragrance (letting girls know you're fresh - and clean) changes into a more secure, mellow and woody fragrance. Thus enticing her to make sweet, sweet, love to you all night long. Or not.

The effect of wearing shoes that cost more than the monthly mortgage payment can be utterly ruined by not having them cleaned and polished properly. Likewise a cheap pair can be kept in a red carpet state of readiness by regular polishings.

Stubble is more than just unshaven. Just because you've decided to grow some stubble doesn't mean that you absolve yourself from keeping it trimmed and tidy. The secret to great looking stubble is maintenance and care. With the correct care, stubble can give you that rough looking edge that looks good both in a suit and casual dress. Stubble is also great for those with soft faces or those wanting to look older. The stubble disguises the age of the skin and can add a few years onto a man's age.